Sales network (B2B)

Purpose of the network:

The network is a topical network focusing on the sales process. At the network meetings, we will discuss and work with topics such as:

  • How do you tailor your sales process to the person sitting across the table?
  • The intersection between canvassing and technical sales.
  • When do you need a technical sales representative? And can your sales representative be too technical and maybe miss other details or the overall context of the sale?
  • How do you build up a well-functioning sales structure - in Denmark and abroad?
  • Which models can you employ with regards to wages, motivation and scaling?

Participation in the network is personal, and we hold experience exchange and confidence in high regard. We aim to build up a solid toolbox, and we will invite various presenters to the network meetings in order to kickstart discussions on the sales process. The network will consist of 10-15 participants who will meet 4 times a year.

Target group:

The network is aimed at employees in the ICT industry who work within B2B sales or who have managerial responsibility in relation to sales.

Fee for participation (except the intro meeting):

  • Members of BrainsBusiness: DKK 500 ex. VAT per meeting.
  • Non-members: DKK 1,000 ex. VAT per meeting.


The network will meet 4 times a year - in the fall of 2017, the meetings are scheduled as follows:

  • 28 September – 9AM-11AM - free intro meeting
  • 3 November – 9AM-11AM

Please contact Iben Bondegaard Andersen, if you are interested in becoming a member of the network.


Iben Bondegaard Andersen
Innovation Consultant

Mob. +45 20 77 16 37 

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BrainsBusiness is a large private/public partnership within the field of ICT, which works to support and develop the Danish cluster for digital technologies. We bring together a wide range of strong private and public partners and facilitate networking and collaboration across sectoral borders. The key forces behind BrainsBusiness are:

Aalborg University      Business Region North Denmark      The Danish ICT industry      City of Aalborg